ThoughtWorks, Inc.
Manager, Global Design Services and Digital Media (01/2008 - 07/2008)
My extensive history in the delivery of IT services and the experience of founding my own
successful graphic design firm helped launch the global IT firm's digital media program and manage
a global creative services center.
- Designed and implemented integrated online marketing strategy
- Serviced offices around the world as designer and art director for conference displays, digital
media and printed collateral of all kinds
- Directed promotional video shoots utilizing professional film crews
- Produced podcasts and webinars as well as marketing and recruitment media from strategy
through editing and publication
- Pioneered communication and collaboration approach for new global marketing team
- Educated prospective clients on the benefits of flagship product during the sales process
- Helped launch online IT journal for which the organization was exclusive sponsor
- Performed media editing with the Final Cut Studio suite of tools
North American Marketing Director (08/2007 - 01/2008)
As the organization's first director of marketing assigned to North America, I built out an initial
roadmap for the role, working internally with sales and delivery as well as externally with vendors.
- Designed and executed marketing plan addressing public relations, sales support, partnerships
and recruiting
- Developed rigorous metrics-driven event management strategy for better returns on investments
- Educated prospective clients on the benefits of flagship team collaboration product
- Managed vendors for design, technical writing, editing, public relations, and more
Bluetanium, Inc.
Founder & Creative Director (04/2006 - 12/2006)
Bluetanium is a multidisciplinary design firm delivering in areas such as corporate identity, print,
and electronic media design. With a strong background in the world of business and technology
consulting, I provided an unparalleled focus on the business side of design to ensure my customers
realized the value they demanded.
- Incorporated and built the firm from the ground up
- Performed hands-on design and directly led contract employees
- Partnered with a technology firm serving as the organization's sole design resource for them and
their clients
- Served technology, healthcare, photography and not-for-profit sectors from single projects to
complete identity
Geneer Corporation
New Media Developer / Marketing Associate (01/1996 - 08/1997)
Leveraging the latest technologies in the promotion of the organization's capabilities, I worked
with vendors on the fulfillment of various marketing initiatives and assisted in the rebranding of
the company.
- Worked with vendors on the fulfillment of marketing initiatives
- Engaged with clients on joint public relations opportunities including press releases
and advertising
- Leveraged latest technologies in the promotion of the organization's capabilities
- Managed the design, development and deployment of a new corporate website
- Performed competitive analyses
- Designed and executed marketing initiatives including the coordination of trade show exhibitions